Client: Regal London
Location: Shoreditch Exchange
Area: East London
Description

Cool, hipster chic – pared back with a distinct urban feel – this was the design concept behind the look we created for this show apartment at Regal London’s new Shoreditch Exchange development in East London.

We chose a palette of cool greys and soft neutrals throughout the apartment, to give a low key and slightly masculine edge. Each room has a distinct look of its own. The main living space is large and bright, with a super comfy grey sofa, a bold charcoal feature wall (to echo the kitchen’s dark grey cabinetry) and bold modern art. This simple colour palette continues in the bedrooms which feature dark wood furnishings and contrasting pale neutral bed linen. We have used plants throughout the apartment too to create vibrant shocks of deep verdant colour and add a fresh, outdoors feel.

Many of the soft furnishings have been sourced from local, independent businesses to ensure the apartment has a style of its own and is truly individual.